Basically you find an image of a logo, then you cut it up to reveal a section of it that allows you to guess what the image used to be (easily done in paint
). People then guess what it should be, either by just writing, or posting an image of what the logo should be.Here's an example....
NB: I spoiler tagged the answer so people can guess if they want to
but if you fail to guess correctly within seconds, youneed sacking from the clan.
is actually.... 
Here's the first image
It's a pretty famous logo, so yeah, first one to guess correctly gets a cookie.
PS: If you need somewhere free easy and simple to upload, without registration, go here... http://imageshack.us/
i'll answer yours anyway, BP? 
, erricson is like a ball shape thing, so dunno how you got that